Episode 207: Interview with Matt Johnson
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About Matt Johnson:
Matt Johnson is a marketing agency founder, podcaster, and musician. Matt runs a podcast launch & production agency based in San Diego, an international team that helps business coaches, consultants and thought leaders use done-for-you podcasting to attract an audience, build influence & become MicroFamous. Matt is the author of MicroFamous and currently hosts the MicroFamous podcast. He is a frequent podcast guest and event speaker to audiences around the US, Canada, and Australia.
3 big ideas discussed in this episode:
- To cut through all the Noise online, we must have a Clear & Compelling Idea.
- Attention doesn’t convert to sales automatically.
- There are 3 Stages of Influence, and influence is the best way to convert attention into sales
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- Website PursuingResults.com