Episode 297: Interview with Branden Cobb
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About: Branden Cobb
Branden combines over 15 years in Marketing leadership, has an MBA and great people skills to champion your brand strategy, messaging, and storytelling in both the DTC and B2B spaces. His background includes a proven record of propelling brand reach, sale.
3 big ideas discussed in this episode:
- Explanation of ROAS
- Explanation of Profit Margin
- How different businesses need different ROAS in order to achieve what is more important which is a profit. With breakdown of numbers.
