One of the most important things you can do as a self-employed professional or small business owner is developing win-win relationships with other business owners.  You would be surprised how people that seem to be your competition you can develop some sort of cross-promotional partnership.

Robert Kiyosaki say,
“The wealthiest people look for and build networks,
everyone else just looks for work”. –click to tweet it

Before you can collaborate with someone you first have to connect, in this podcast, Ron and I discuss how we’ve been successful in connecting and developing win-win relationships and how you can too.

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In this Podcast we cover:

  • Connecting With Others
  • Developing win-win relationships
  • What does it mean to add “value” to others
  • Creating new connections on LinkedIn
  • How to generate referrals from outside your customer base
  • Why it’s beneficial for you to stretch yourself daily

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Ron Broussard,

Click Play or Download here

Learn how to develop cross-promotional partners with a membership at

This is a topic covered in my new book about how to market your business with a blog, coming soon.

Subscribe to our new Creative Marketing podcast on iTunes here.



Question: What idea helped you most from this recording?